Is Mobile Nail salon the new best thing ?
See how founder Eliza Sipin, founder of The Nail and Champagne Bar was able to capitalize in her business.
The Nail and Champagne Bar started off as a Pop Up. Providing luxury nails and champagne experiences. The Nail and Champagne Bar specializes in bachelorettes and wedding day prep. The company has since evolved, now TNCB (The Nail and Champagne Bar) offers a full service mobile nail salon.
When asked what makes TNCB unique from other mobile salons, Founder Eliza Sipin explained, “Other than we are the only mobile company in Canada that can incorporate champagne at any of our visits, we provide a curated experience. We arrive at your home with colours according to your specifications. We also have products that accommodate each individual’s allergies, if any. We’ll create looks for you and purchase colours by request. Think of us as a personal shopper for your nails.”
The Nail and Champagne bar’s clientele varies on ones lifestyle which indicates their preference between a mobile nail bar vs. a brick and mortar. When speaking to TNCB founder Eliza Sipin, on the benefits of TNCB, she had this to say “Clients love the convenience of having services in the comfort of their home. You can have your conference calls in private, stay with your newborn baby or simply enjoy a luxurious nail service. We have standing appointments for most of our clients. May it be weekly, bi-weekly & monthly.”
With the forever changing digital world for business, the The Nail and Champagne Bar, believes makes sure to use it to their advantage, being able to reach people in a variety of unique ways, that you weren’t able to do several years ago. Brands can show more personality and can be accessible. At the same time, TNCB can measure the success of engagements accordingly.
Running the first mobile salon in Canada that is able to incorporate champagne at any location, can come with its ups and downs. Some challenges founder Eliza Sipin faced, were Travelling with the Nail and Champagne Bar setup but has since been able to overcome it. TNCB is constantly trying different ways to improve their setup. TNCB has also had to be quite creative with there marketing for people to understand what they are offering.
With so much success, Eliza Sipin spoke on her thoughts regarding what's next for the TNCB brand, saying “We’re currently focused on growing our clientele and making sure our existing clients are receiving the best level of service. We’re also working with more hotels in Downtown Toronto that offer our services to their guests.”
Visit http://www.tncb.ca/ to book your appointment with Eliza and her team.